SharePoint 2010 - Reusable Content
  
  
      How to Insert Reusable Content
      
        - Navigate to the web page in your site where the reusable content will be   inserted.
- Select Edit Page from the Site Actions drop-down menu.
  
- Click your cursor in the appropriate content area on the page where you want   to insert the reusable content.
  
- In the Editing Tools group, select Insert  
- Select the Reusable Content menu item and More   Choices.
  
- The following Select Reusable Content dialog box will   open.
  
- Navigate to the category folder where the desired Reusable Content   Item is located. Select the item and choose OK.
  
- The reusable content will appear in the content area on the page where your   cursor was positioned. You are now ready to Save and Close, Check In, or Publish the   page.